Movie News Blog

I know it might sound counter-intuitive to people who work outside of the movie business, but most cinemas across Europe and the Americas...

Our Facebook newsfeed ticketing technology is back! We can once again deliver showtimes or any relevant sales message within a mobile...

Starting with an accurate idea of who your audiences are is absolutely vital to the success of independent film. It’s why we at Gruvi...

The psychology of persuading people online through good methodological online marketing approaches

Earlier this year we had the pleasure of collaborating with producer Regner Grasten on the campaign for the Danish family movie...

Earlier this year we had the pleasure of collaborating with producer Regner Grasten on the campaign for the Danish family movie...

Earlier this year we had the pleasure of collaborating with producer Regner Grasten on the campaign for the Danish family movie...

In today’s blog we’re looking at a social media marketing case study, featuring our work with CinEvents on the show Shark Week: The...

Despite the wide range of gorgeous content, there is something fundamentally rotten in the state of entertainment content marketing that...

Image Source The competition and challenges of film launches are only set to become more difficult over the coming years with the ongoing...

Image Source The competition and challenges of film launches are only set to become more difficult over the coming years. We embarked on...

Image Source Influencer marketing may sound like the latest fad in a social media driven world. It is especially attractive for...

Case study: “The Bride” US limited release We often hear independent filmmakers and distributors expressing fears that the audience...

A few years ago, Gruvi was first to bring local showtimes information and key buying links to Facebook (including directly in Facebook’s...

Rand Fishkin’s presentation ‘Why Content Marketing Fails’ highlights a really important mistake that many make today, which is the myth...

What happens when you learn mid-campaign that you’re targeting the wrong audience? Every now and again, we work on a movie that is really...

Since our recent website update, we’re reposting all our Whitepapers. This Whitepaper is from October 2014. This Whitepaper is for...

Since our recent website update, we’re reposting all our Whitepapers. This Whitepaper is from September 2013. News feed ads are commonly...

What would have the Cold War become had it not been for Stanislav Petrov? Luckily, we’ll never know. On September 26th, 1983 Petrov...

Earlier this year, Gruvi had the pleasure of collaborating with UCI Cinemas (part of the largest cinema chain in Europe) and Phillips,...