Nick AdamsFeb 18, 2021CINEMA AUDIT 2021 - AUSTRALIAINTRODUCTION Gruvi has recently conducted an A.U.D.I.T. of the websites of Australia’s major cinema chains, to determine how effectively...
Nick AdamsOct 1, 2020CINEMA MARKETING: JAPAN UNDERSTANDS THE VALUE OF BEHAVIOURAL AUDIENCE DATA Photo Credit This post is the latest in a series we will be publishing designed to show how some marketing practises adopted around the...
Paulina BędzińskaSep 8, 2020CINEMA MARKETING: 3 REASONS WHY EASTERN EUROPE LEADS THE WORLDINTRODUCTION This post is the first in a series we will be publishing designed to show how some marketing practises adopted by various...
Ben JohnsonMar 9, 2020U.K. Cinemas Audit 2019INTRODUCTION Gruvi has recently conducted its annual A.U.D.I.T. of the websites of the UK and Europe’s major cinema chains, in terms of...
Ben JohnsonAug 6, 2019Image versus Video, which is better for cinema ticket sales? Part 2 Background We integrated our tracking tools with the online ticketing system of the Grand Teatret cinema in Copenhagen, Denmark, to show...
Ben JohnsonMar 29, 2019Moving your cinema foyer online: The Audience Project (TAP) I know it might sound counter-intuitive to people who work outside of the movie business, but most cinemas across Europe and the Americas...