Film distributors (both theatrical and VOD) face one major problem when it comes to targeting ads at their customers: the best behavioural data about those a...

While it's not quite the Wild West it seems there are now no firm rules when it comes to PVOD/TVOD releases, with UK distributors having recently used a rang...

These are the top line results from a recent campaign we ran for a US TVOD release, where clicks or swipes to the film’s landing page were crucial for us to...

Has “Trolls World Tour” really smashed the theatrical window? Will AMC really never screen a Universal movie again in any of their cinemas worldwide? Will th...

Recently Universal pioneered debuting a major release on Premium Video On Demand when they launched “Trolls World Tour” before Easter. With no official sales...

The Opportunity The opportunity in Video on Demand (VOD) has never been stronger. In this article, we will show you that there is some good news for the enti...

THE AUDIENCE PROJECT: A EUROPEAN MOVIE GOING DATABASE TO HELP THE INDUSTRY SELL MORE TICKETS In 2018 Gruvi received investment from Creative Europe to start ...

Advertising to gamers comes with a different set of rules than most entertainment fans, given 6 out of every 10 gamers won’t see your ad as an ad blocker is ...

Right now I think it's safe to assume that we are all sick of hearing about the Coronavirus. While things are going to be complicated over the next few month...

INTRODUCTION Gruvi has recently conducted its annual A.U.D.I.T. of the websites of the UK and Europe’s major cinema chains, in terms of their effective engag...

Gruvi worked on multiple Oscar winner “Parasite” movie in six different countries utilizing audience data to improve movie campaign results.

With Christmas almost upon us we thought now would be the right time to share our season’s greetings with you, while giving you a quick snapshot into the gre...

The following is a series of test we are running on Grand Teatret cinema in Copenhagen, Denmark, to show how powerful online advertising can

Tracking games sales through online advertising can be a nightmare without the right marketing and technical setup. This is why many games..

Background We integrated our tracking tools with the online ticketing system of the Grand Teatret cinema in Copenhagen, Denmark, to show how powerful online ...

Background We integrated our tracking tools with the online ticketing system of the Grand Teatret cinema in Copenhagen, Denmark, to show how powerful online ...

Digital agency Gruvi has launched https://www.eurofilmlaunches.com/, a new service designed to benefit independent film distributors and Europa Distribution ...

Background We integrated our tracking tools into the Grand Teatret ticketing system. We did this to show how powerful online advertising can be in driving ti...

We are very excited to announce our launch called European Film Launches website: https://www.eurofilmlaunches.com/. The site tracks the releases of European...

It is with great pleasure that we announce Gruvi has been selected as one of the companies that will pitch at the inaugural MEDIA Meets Tech Day at Cannes N...